Day in the Life of a BCA Major

By: Kristen Adams ‘25

Business Cinematic Arts, or BCA for short, is a unique major offered by the Marshall Business School and the School of Cinematic Arts for students interested in learning about the business side of the entertainment industry. As a freshman, I have enjoyed the classes I’ve had to take thus far, ranging from economics to film classes, and am excited to see all the new opportunities I’ll have coming up. Here is a rundown of what it’s like to be a BCA major at USC!