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Meet Gene Delvecchio, Pioneer of USC’s Most Entertaining MKT Course

By: Joy Ofodu ‘18

Foreword: I am so honored to have been in the guinea pig section for what is now known as MKT 461: Marketing Blockbuster Entertainment. I recommend this course to anyone at USC, Marshall student or not, who loves entertainment, brainstorming and courses that analyze markets in real time/ have real-world implications. This is one class you won’t regret taking!

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